Step 1: Research & Analysis | Marketing Academy by Simon Koss

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Mastering SEO for Any Website in 4 Easy Steps

Introduction to SEO

Starting SEO, Google, Numbers, and Dynamics (4:22)
Step 1: Research & Analysis (5:07)
Step 2: On-Site SEO (6:17)
Start Enhancing our Site with Text (3:17)
Start Writing Text for Website's blog Pages (4:06)
Step 3: Off-Site SEO (4:17)
Step 4: SEO Analytics (4:26)

Step by Step Implementation

How to Prioritize Product Categories for SEO in Your eShop (2:10)
Using Google Keyword Planner: Find High-Value Keywords for Your Products (2:05)
Beyond Search Volume: Winning Keyword Tactics (1:58)
Structuring Your eShop for Maximum SEO and Sales (2:36)
Write to Rank. Write to Sell. (3:22)
How to Use Blog Content to Support Your Product Pages and Rank for More Keywords (2:57)
Download our SEO Blog Post Outline (Template)
How to Set Up Your Menu and Footer for Better SEO (3:15)
How to Write SEO Titles and Meta Descriptions That Get Clicks (3:00)
Assignment
How to Optimize Images for SEO in Your eShop (3:12)
How to Use H1 and H2 Headings for SEO and Better Page Structure (2:56)
How to Use Internal Linking to Boost SEO and Keep Visitors Engaged (3:38)

Search Console and SEO Analytics

How to Use Google Search Console to Monitor SEO & Discover Growth Opportunities (3:44)
Practical Exercise

Off Site SEO and Backlinking

How to Build Backlinks to Your eShop and Improve Domain Authority (3:28)
Mini Project

International SEO

International SEO: How to Optimize Your eShop for Global Audiences (4:35)

Your SEO Workflow

How to Manage and Scale SEO Month by Month (3:50)
Download your monthly SEO workflow checklist

I am always here to help

I'm Here to Help You Succeed (0:22)
Your Feedback Matters (0:24)

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Step 1: Research & Analysis

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